What does "Sunshine of the Night" actually mean?

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BjornBee
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What does "Sunshine of the Night" actually mean?

#1

Post by BjornBee »

I've seen the "Sunshine of the Night" on different lanterns.
Seems like its on some fonts, and not on others.
I've seen the logo on globes.
But I cant grasp what this marking actually means.

Was it only lanterns and products of a certain period of time?
From a particular maker or production facility?
Seems like this marking was used a good number of years, then was gone.
So what changed?
Is it me, or is "Sunshine of the Night" marked items more collectible? But why?
Without researching myself and making a timeline, can someone explain it in simple terms.
Thank you,
Mike
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Ridge_Runner
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Re: What does "Sunshine of the Night" actually mean?

#2

Post by Ridge_Runner »

I believe it was mainly a slogan and symbol that Coleman used. Meaning their lamps and lanterns were the proverbial “Sunshine of the Night”.

Kind of like: Do you have the “Sunshine of the Night?” ‘Cause I do...

I’m sure there’s more to it as you navigate further back into the company history.
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EARL
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Re: What does "Sunshine of the Night" actually mean?

#3

Post by EARL »

Please post up photo of that globe!
BjornBee
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Re: What does "Sunshine of the Night" actually mean?

#4

Post by BjornBee »

EARL wrote: Fri Feb 05, 2021 2:23 pm Please post up photo of that globe!
Guide to vintage Coleman products book....page 144, 145, 155 and others.
I'm assuming that that is the "Sunshine of the Night" logo, as described in the book.
Looks to be on a good number of globes.
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Re: What does "Sunshine of the Night" actually mean?

#5

Post by zoomkat »

"But I cant grasp what this marking actually means."

It is probably a trade mark Coleman used on some of its products. The rest is a somewhat obvious metaphor.
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Tgarner01
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Re: What does "Sunshine of the Night" actually mean?

#6

Post by Tgarner01 »

Don't know where it originated... But it's stood the test of time!

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JimL
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Re: What does "Sunshine of the Night" actually mean?

#7

Post by JimL »

Marketing.
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gwillmot
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Re: What does "Sunshine of the Night" actually mean?

#8

Post by gwillmot »

I hear it's the secret password used by an underground society whose aim it is to overthrow wickies and all that that implies. The password, along with the secret handshake, allows the members to operate at night with 150 cp or greater.
It all makes sense if you don't think about it ......
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TSPORT
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Re: What does "Sunshine of the Night" actually mean?

#9

Post by TSPORT »

gwillmot wrote: Fri Feb 05, 2021 8:24 pm I hear it's the secret password used by an underground society whose aim it is to overthrow wickies and all that that implies. The password, along with the secret handshake, allows the members to operate at night with 150 cp or greater.
It all makes sense if you don't think about it ......
This is the only correct answer! :D
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MotorcycleDan
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Re: What does "Sunshine of the Night" actually mean?

#10

Post by MotorcycleDan »

It was marketing. I read this in some old Coleman paperwork and is not word for word.

Back in the 20's and 30's the midwest did not have electricity. So, to sell to farmers, they came up with that slogan to let the farmers know that with a Coleman Lantern, you can still work well into the evening because a Coleman Lantern was so bright. It was like having the sun shinning even though it was night time and dark out. The logo is that the sun never sets with a Coleman.
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Tigerfans2
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Re: What does "Sunshine of the Night" actually mean?

#11

Post by Tigerfans2 »

So,
In the northern hemisphere it gets dark at night, sometimes so dark a person can't see much. Now during the day things are lit up by Sunshine. So some fellers got together and came up with a way to make mini suns a feller could carry around shining on the dark stuff. Then some other feller said "Hark! That there's sunshine In the dark" but the other fellers were drinking shine ( a different kind than the sun distills) and heard it as Of rather than In so they decided to call their little suns, sunshine OF the night.

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JimL
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Re: What does "Sunshine of the Night" actually mean?

#12

Post by JimL »

Did Coleman stop using Sunshine of the night when they discontinued Silk-Lites? :cf_hiding:
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kiwi
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Re: What does "Sunshine of the Night" actually mean?

#13

Post by kiwi »

It is a little like when I was riding British motorcycles and then driving British cars the slogan was;

"Lucas prince of darkness"

You had to be there to understand that slogan
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Tigerfans2
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Re: What does "Sunshine of the Night" actually mean?

#14

Post by Tigerfans2 »

kiwi wrote: Thu Feb 18, 2021 4:21 am It is a little like when I was riding British motorcycles and then driving British cars the slogan was;

"Lucas prince of darkness"

You had to be there to understand that slogan
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SteveA
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Re: What does "Sunshine of the Night" actually mean?

#15

Post by SteveA »

No, I've owned an MG Midget and a Triumph Spitfire, I understand it completely.
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Re: What does "Sunshine of the Night" actually mean?

#16

Post by brucesheehe »

The true meaning:

The light emitted by a lighted Coleman lantern/lamp - mantle has the same quality as sunlight - daylight.

In other words, if one holds a glass prism in natural sunlight = a rainbow is produced = ROY G BIV = the colors of sunlight are broken into the component colors - red, orange, yellow, green, blue, indigo, violet. This is the visible spectrum of light energy.

Likewise, if one holds a glass prism near a Coleman irridescent lantern mantle, the colors of the rainbow are also produced, because the light is the same quality as natural sunlight (day-light).

Since Coleman lanterns are used during night time, it is actually and indeed truly "The Sunshine of The Night".
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MYN927
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Re: What does "Sunshine of the Night" actually mean?

#17

Post by MYN927 »

Its a nice slogan which refers to ONLY The Coleman Lantern.
That's the only lantern that qualifies as "THE SUNSHINE OF THE NIGHT".
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Re: What does "Sunshine of the Night" actually mean?

#18

Post by williamlee111 »

MYN927 wrote: Sun Feb 21, 2021 6:22 am Its a nice slogan which refers to ONLY The Coleman Lantern.
That's the only lantern that qualifies as "THE SUNSHINE OF THE NIGHT".
+1
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Re: What does "Sunshine of the Night" actually mean?

#19

Post by Jeepstircrazy »

I'm amazed this thread has been viewed so many times and received so many responses...I thought the answer was blatantly obvious and would need no explanation. Who hasn't been raised in the era of advertisement jingos ?

Mmmmmm, good!
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Where's the beef?

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austin65uri
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Re: What does "Sunshine of the Night" actually mean?

#20

Post by austin65uri »

Jeepstircrazy wrote: Mon Feb 22, 2021 6:36 pm I'm amazed this thread has been viewed so many times and received so many responses...I thought the answer was blatantly obvious and would need no explanation. Who hasn't been raised in the era of advertisement jingos ?
.

COVID 19 fatigue?
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gwillmot
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Re: What does "Sunshine of the Night" actually mean?

#21

Post by gwillmot »

Jeepstircrazy wrote: Mon Feb 22, 2021 6:36 pm I'm amazed this thread has been viewed so many times and received so many responses...I thought the answer was blatantly obvious and would need no explanation. Who hasn't been raised in the era of advertisement jingos ?
THANK YOU! I thought I was the only one that was seeing the obvious!
I only kept checking in to see if there was a physics lesson update on the refraction of white light through a prism and how Coleman cornered the market on sunshine during the night.
Ol' William C. must have been a cagey dude to be sure ........
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Re: What does "Sunshine of the Night" actually mean?

#22

Post by Rhubarb »

chases darkness.jpg
AGM claimed that the American Ready-Lite "Chases Darkness" I have always liked that slogan.
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